Choco Chic
Also known as: Hawaiian Malasada, Salsa Mexicana, Dragon Dance, Spill the Beans
Choco Chic is what happens when brown turns rich and vivid. The effect is earthy and grounded, made for leather goods and autumn design. Choco Chic plays well with cyan tones — the harmonies below show exactly which ones. On white it reads clearly at 7.40:1 contrast — safe for body text under WCAG AA.
Choco Chic color codes
- HEX
- #993311
- RGB
- rgb(153, 51, 17)
- RGBA
- rgba(153, 51, 17, 1)
- HSL
- hsl(15, 80%, 33%)
- HSV
- hsv(15, 89%, 60%)
- CMYK
- cmyk(0%, 67%, 89%, 40%)
- LAB
- lab(36.9 42.3 42.9)
- OKLCH
- oklch(46.7% 0.143 37.2)
Color intelligence
Displays accurately on every screen and translates well to print.
Temperature
warm
Nearest standard colors
- CSS: saddlebrown#8B4513 · ΔE 7.8
- RAL 2013 — Pearl orange#954527 · ΔE 4.6 · approximate
RAL values are widely published approximations of the physical standard. For Pantone-adjacent workflows, match by eye against a physical fan deck — Pantone's values are proprietary and device-dependent, so we don't print lookups.
Where Choco Chic works
- Web & UI: Use it directly for text on light surfaces; it clears AA contrast without adjustment.
- Interiors: Use it where you want the eye to land — front door, built-ins, or one bold wall.
- Fashion: Works as a base layer or outerwear tone that lets brighter pieces do the talking.
- Branding: As a brand anchor it reads established and tactile; pair with a single vivid accent for energy.
- Web & UI: Use it decoratively — dividers, chart series, illustration accents — and let neutrals carry the type.
- Fashion: One garment in this color carries an outfit; two starts to compete.
Copy as — every ecosystem
Tints, shades, and tones of Choco Chic
Tints (lighter)
Shades (darker)
Color harmonies
Palettes built from Choco Chic by rotating its hue in OKLCH space. Click any swatch to copy its hex code.
Complementary
Analogous
Triadic
Split-complementary
Tetradic
Monochromatic
Contrast & accessibility
Aa — on white
contrast 7.40:1
AA passAAA passAA large pass
Aa — on black
contrast 2.84:1
AA failAAA failAA large fail
Best text color on a Choco Chic background: #ffffff
Palettes featuring Choco Chic
Choco Chic with its complement
Soft neighbors of Choco Chic
Choco Chic triad
Similar colors
- Burnt Red#9F2305 · ΔE 2.9
- Chocoholic#993300 · ΔE 3.0
- Tabasco#A02712 · ΔE 3.4
- Muddy#A13905 · ΔE 3.7
- Hot Brown#984218 · ΔE 4.2
- Brick#A03623 · ΔE 4.3
Looking for maximum contrast instead? The complement of Choco Chic is closest to Blue-Collar.
Choco Chic FAQs
What color is Choco Chic?
Choco Chic is a dark brown with the hex code #993311. In HSL terms it has a hue of 15°, 80% saturation, and 33% lightness.
What is the hex code for Choco Chic?
The hex code for Choco Chic is #993311. In RGB it's rgb(153, 51, 17), and in CMYK it's cmyk(0%, 67%, 89%, 40%).
What colors go well with Choco Chic?
Choco Chic pairs naturally with cyan tones from its complementary harmony. Its own tints and shades always work as a monochrome scheme.
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