Ivy

Also known as: Elm, Geneva Green, Myrtle Green, Emperor Jade

Quietly cool and clear, Ivy is a cool-toned cyan that earns its keep in water themes and healthcare apps. A red counterpart from the complementary harmony gives it the most tension. On white it reads clearly at 5.03:1 contrast — safe for body text under WCAG AA.

Ivy color codes

HEX
#277B74
RGB
rgb(39, 123, 116)
RGBA
rgba(39, 123, 116, 1)
HSL
hsl(175, 52%, 32%)
HSV
hsv(175, 68%, 48%)
CMYK
cmyk(68%, 0%, 6%, 52%)
LAB
lab(46.6 -27.2 -3.9)
OKLCH
oklch(53.2% 0.080 187.2)

Color intelligence

sRGB safe

Displays accurately on every screen and translates well to print.

Temperature

CoolWarm

cool

Nearest standard colors

  • CSS: teal#008080 · ΔE 3.7
  • RAL 6000 — Patina green#327662 · ΔE 5.9 · approximate

RAL values are widely published approximations of the physical standard. For Pantone-adjacent workflows, match by eye against a physical fan deck — Pantone's values are proprietary and device-dependent, so we don't print lookups.

Where Ivy works

  • Web & UI: Dark enough for body text and icons on white backgrounds — it passes WCAG AA as-is.
  • Interiors: Strong for a whole room, excellent in doses: an accent wall, cabinetry, or a statement chair.
  • Fashion: Wears best as the statement piece — a top, scarf, or shoes — against neutral basics.
  • Branding: Sits in the trust register — a natural primary for finance, health, and B2B brands.
  • Web & UI: A supporting-cast color for UI: chart fills, tags, empty-state illustrations — not text.
  • Branding: A secondary brand color by nature: it supports a stronger primary and shines in illustration.

Copy as — every ecosystem

Tints, shades, and tones of Ivy

Tints (lighter)

Shades (darker)

Tones (muted)

Color harmonies

Palettes built from Ivy by rotating its hue in OKLCH space. Click any swatch to copy its hex code.

Complementary

Analogous

Triadic

Split-complementary

Tetradic

Monochromatic

Contrast & accessibility

Aa — on white

contrast 5.03:1

AA passAAA failAA large pass

Aa — on black

contrast 4.17:1

AA failAAA failAA large pass

Best text color on a Ivy background: #ffffff

Palettes featuring Ivy

Ivy with its complement

Soft neighbors of Ivy

Ivy triad

Similar colors

Looking for maximum contrast instead? The complement of Ivy is closest to Cinnapink.

Ivy FAQs

What color is Ivy?

Ivy is a dark cyan with the hex code #277B74. In HSL terms it has a hue of 175°, 52% saturation, and 32% lightness.

What is the hex code for Ivy?

The hex code for Ivy is #277B74. In RGB it's rgb(39, 123, 116), and in CMYK it's cmyk(68%, 0%, 6%, 52%).

What colors go well with Ivy?

Ivy pairs naturally with red tones from its complementary harmony, and with pink accents from its split-complementary palette. Its own tints and shades always work as a monochrome scheme.

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