Mauve
Also known as: Testosterose , Light Violet , Petal Plush , Lavender Fragrance
Part of the purple family, Mauve pairs a pale base with a imaginative and refined presence. It belongs in fantasy themes and beauty brands. Because it leans cool, balancing it with a green keeps a palette from feeling one-note. Accessibility-wise, it needs a dark backdrop: 11.82:1 on black clears AA.
Reference
Mauve color codes
- HEX
- #E0B0FF
- RGB
- rgb(224, 176, 255)
- RGBA
- rgba(224, 176, 255, 1)
- HSL
- hsl(276, 100%, 85%)
- HSV
- hsv(276, 31%, 100%)
- CMYK
- cmyk(12%, 31%, 0%, 0%)
- LAB
- lab(78.3 28.5 -32.5)
- OKLCH
- oklch(82.7% 0.119 311.6)
Analysis
Color intelligence
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Gamut
The full range of colors a device or space can show. sRGB is the common screen gamut; Display P3 is wider. A color outside a gamut cannot be shown accurately there and must be mapped inward.Full glossary entry →Displays accurately on every screen and translates well to print.
Temperature
Undertone
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neutral, leaning cool
Nearest standard colors
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Delta E (ΔE)
A measure of how different two colors look. Below 1 the difference is invisible to almost everyone; below 2.3 most people can't tell them apart; above 10 they are clearly different colors. We use CIEDE2000, the modern standard.Full glossary entry →
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Delta E (ΔE)
A measure of how different two colors look. Below 1 the difference is invisible to almost everyone; below 2.3 most people can't tell them apart; above 10 they are clearly different colors. We use CIEDE2000, the modern standard.Full glossary entry →- CSS: plum #DDA0DD · ΔE 6.9
- RAL 7040: Window grey #9DA3A6 · ΔE 18.4 · approximate
RAL values are widely published approximations of the physical standard. For Pantone-adjacent workflows, match by eye against a physical fan deck. Pantone's values are proprietary and device-dependent, so we don't print lookups.
Where Mauve works
- Web & UI: Use it decoratively for dividers, chart series, and illustration accents, and let neutrals carry the type.
- Interiors: Use it where you want the eye to land: a front door, built-ins, or one bold wall.
- Fashion: One garment in this color carries an outfit; two starts to compete.
- Branding: Signals imagination and indulgence. Strong for beauty and creative-market brands.
- Branding: Best in a brand's supporting palette: packaging interiors, patterns, campaign accents.
Copy as: every ecosystem
Variations
Tints, shades, and tones of Mauve
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Tint
A color mixed with white, which raises its lightness. Pink is a tint of red. Tints feel softer and more open than the base color.Full glossary entry →
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Tint
A color mixed with white, which raises its lightness. Pink is a tint of red. Tints feel softer and more open than the base color.Full glossary entry →Tints (lighter)
Shades (darker)
Harmonies
Color harmonies
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Complementary colors
Two colors opposite each other on the wheel. They create the strongest contrast and make each other look more intense, so they work best used unevenly.Full glossary entry →
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Complementary colors
Two colors opposite each other on the wheel. They create the strongest contrast and make each other look more intense, so they work best used unevenly.Full glossary entry →Palettes built from Mauve by rotating its hue in OKLCH space. Click any swatch to copy its hex code.
Complementary
Analogous
Triadic
Split-complementary
Tetradic
Monochromatic
Accessibility
Contrast & accessibility
Aa on white
contrast 1.78:1
AA fail AAA fail AA large fail
Aa on black
contrast 11.82:1
AA pass AAA pass AA large pass
Best text color on a Mauve background: #000000
Palettes
Palettes featuring Mauve
Mauve with its complement
Soft neighbors of Mauve
Mauve triad
Explore
Similar colors
- Testosterose #DDAAFF · ΔE 1.6
- Lilac #CEA2FD · ΔE 4.7
- Diva #C9A0FF · ΔE 5.9
- Jigglypuff #FFAAFF · ΔE 6.5
- Party Pig #EE99FF · ΔE 6.5
- Beefy Pink #DEBEEF · ΔE 6.6
Looking for maximum contrast instead? The complement of Mauve is closest to Feijoa .
FAQ
Mauve FAQs
What color is Mauve?
Mauve is a light purple with the hex code #E0B0FF. In HSL terms it has a hue of 276°, 100% saturation, and 85% lightness.
What is the hex code for Mauve?
The hex code for Mauve is #E0B0FF. In RGB it's rgb(224, 176, 255), and in CMYK it's cmyk(12%, 31%, 0%, 0%).
What colors go well with Mauve?
Mauve pairs naturally with green tones from its complementary harmony, and with yellow accents from its split-complementary palette. Its own tints and shades always work as a monochrome scheme.
Planning around this color? See everything that goes with Mauve : 10 computed pairings with palettes.
Got a photo with a color like this? Identify it with the analyzer . Free, private, on your device.