Nippon
Also known as: Hinomaru Red, Red Dead Redemption, Akai Red, Lipstick Red
Nippon brings a confident and commanding feel to any palette. This rich red is a natural fit for sportswear and call-to-action buttons. Match it with cyan accents when the design calls for energy over calm. It's dark enough to use for text on white backgrounds (6.61:1, passes WCAG AA).
Nippon color codes
- HEX
- #BC002C
- RGB
- rgb(188, 0, 44)
- RGBA
- rgba(188, 0, 44, 1)
- HSL
- hsl(346, 100%, 37%)
- HSV
- hsv(346, 100%, 74%)
- CMYK
- cmyk(0%, 100%, 77%, 26%)
- LAB
- lab(40.1 64.8 34.5)
- OKLCH
- oklch(50.3% 0.202 21.0)
Color intelligence
Displays accurately on every screen. Vivid colors like this typically lose some intensity in CMYK print — request a physical proof for brand-critical work.
Temperature
warm
Nearest standard colors
- CSS: firebrick#B22222 · ΔE 4.8
- RAL 3031 — Orient red#AC323B · ΔE 4.6 · approximate
RAL values are widely published approximations of the physical standard. For Pantone-adjacent workflows, match by eye against a physical fan deck — Pantone's values are proprietary and device-dependent, so we don't print lookups.
Where Nippon works
- Web & UI: Dark enough for body text and icons on white backgrounds — it passes WCAG AA as-is.
- Interiors: Strong for a whole room, excellent in doses: an accent wall, cabinetry, or a statement chair.
- Fashion: Wears best as the statement piece — a top, scarf, or shoes — against neutral basics.
- Branding: High-energy brand material: strong for food, fitness, and youth-facing marks — use sparingly in UI.
- Web & UI: A supporting-cast color for UI: chart fills, tags, empty-state illustrations — not text.
- Branding: A secondary brand color by nature: it supports a stronger primary and shines in illustration.
Copy as — every ecosystem
Tints, shades, and tones of Nippon
Tints (lighter)
Shades (darker)
Color harmonies
Palettes built from Nippon by rotating its hue in OKLCH space. Click any swatch to copy its hex code.
Complementary
Analogous
Triadic
Split-complementary
Tetradic
Monochromatic
Contrast & accessibility
Aa — on white
contrast 6.61:1
AA passAAA failAA large pass
Aa — on black
contrast 3.17:1
AA failAAA failAA large pass
Best text color on a Nippon background: #ffffff
Palettes featuring Nippon
Nippon with its complement
Soft neighbors of Nippon
Nippon triad
Similar colors
- Kirsch#B2132B · ΔE 1.8
- Pomodoro#C30232 · ΔE 1.8
- Warlord#BA0033 · ΔE 2.3
- Toadstool#B8282F · ΔE 3.1
- Lolita#BF2735 · ΔE 3.1
- Cardinal#C41E3A · ΔE 3.5
Looking for maximum contrast instead? The complement of Nippon is closest to Prismarine.
Nippon FAQs
What color is Nippon?
Nippon is a dark red with the hex code #BC002C. In HSL terms it has a hue of 346°, 100% saturation, and 37% lightness.
What is the hex code for Nippon?
The hex code for Nippon is #BC002C. In RGB it's rgb(188, 0, 44), and in CMYK it's cmyk(0%, 100%, 77%, 26%).
What colors go well with Nippon?
Nippon pairs naturally with cyan tones from its complementary harmony. Its own tints and shades always work as a monochrome scheme.
Got a photo with a color like this? Identify it with the analyzer — free, instant, private.