Red Cent
Also known as: Rusty Gate, Bruschetta, Brown Wood, Deep Clay Red
Expect cozy and dependable associations from Red Cent — a medium brown well suited to autumn design and coffee and food branding. Reach for a cyan companion shade to give Red Cent maximum contrast. Against dark backgrounds it stays legible (4.74:1), but avoid it as text on white.
Red Cent color codes
- HEX
- #AD654C
- RGB
- rgb(173, 101, 76)
- RGBA
- rgba(173, 101, 76, 1)
- HSL
- hsl(15, 39%, 49%)
- HSV
- hsv(15, 56%, 68%)
- CMYK
- cmyk(0%, 42%, 56%, 32%)
- LAB
- lab(50.8 27.9 27.2)
- OKLCH
- oklch(58.2% 0.100 39.8)
Color intelligence
Displays accurately on every screen and translates well to print.
Temperature
warm
Nearest standard colors
- CSS: sienna#A0522D · ΔE 7.6
- RAL 8023 — Orange brown#A65E2F · ΔE 7.4 · approximate
RAL values are widely published approximations of the physical standard. For Pantone-adjacent workflows, match by eye against a physical fan deck — Pantone's values are proprietary and device-dependent, so we don't print lookups.
Where Red Cent works
- Web & UI: A supporting-cast color for UI: chart fills, tags, empty-state illustrations — not text.
- Interiors: Strong for a whole room, excellent in doses: an accent wall, cabinetry, or a statement chair.
- Fashion: A wardrobe neutral: it anchors outfits and pairs with nearly any accent color.
- Branding: Craft and heritage material — coffee, leather goods, and premium packaging live here.
- Fashion: Wears best as the statement piece — a top, scarf, or shoes — against neutral basics.
- Branding: A secondary brand color by nature: it supports a stronger primary and shines in illustration.
Copy as — every ecosystem
Tints, shades, and tones of Red Cent
Tints (lighter)
Shades (darker)
Color harmonies
Palettes built from Red Cent by rotating its hue in OKLCH space. Click any swatch to copy its hex code.
Complementary
Analogous
Triadic
Split-complementary
Tetradic
Monochromatic
Contrast & accessibility
Aa — on white
contrast 4.43:1
AA failAAA failAA large pass
Aa — on black
contrast 4.74:1
AA passAAA failAA large pass
Best text color on a Red Cent background: #000000
Palettes featuring Red Cent
Red Cent with its complement
Soft neighbors of Red Cent
Red Cent triad
Similar colors
- Bruschetta#B2654E · ΔE 1.5
- Mars#AD6242 · ΔE 2.5
- Clay#B66A50 · ΔE 2.5
- Hot Cacao#A5694F · ΔE 2.8
- Hazelnut#A8715A · ΔE 4.6
- Chutney#9F5E4E · ΔE 4.7
Looking for maximum contrast instead? The complement of Red Cent is closest to Waikiki.
Red Cent FAQs
What color is Red Cent?
Red Cent is a medium brown with the hex code #AD654C. In HSL terms it has a hue of 15°, 39% saturation, and 49% lightness.
What is the hex code for Red Cent?
The hex code for Red Cent is #AD654C. In RGB it's rgb(173, 101, 76), and in CMYK it's cmyk(0%, 42%, 56%, 32%).
What colors go well with Red Cent?
Red Cent pairs naturally with cyan tones from its complementary harmony. Its own tints and shades always work as a monochrome scheme.
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