Xoxo
Also known as: Posy Petal, Strawberry Soap, Melon Mist, Carissima
Part of the red family, Xoxo pairs a soft base with a passionate and urgent presence — ideal for food branding and sale banners. Set it against a cyan accent when you want the combination to pop. Accessibility-wise, it needs a dark backdrop — 8.45:1 on black clears AA.
Xoxo color codes
- HEX
- #F08497
- RGB
- rgb(240, 132, 151)
- RGBA
- rgba(240, 132, 151, 1)
- HSL
- hsl(349, 78%, 73%)
- HSV
- hsv(349, 45%, 94%)
- CMYK
- cmyk(0%, 45%, 37%, 6%)
- LAB
- lab(67.9 43.6 9.3)
- OKLCH
- oklch(73.6% 0.133 9.7)
Color intelligence
Displays accurately on every screen and translates well to print.
Temperature
warm
Nearest standard colors
- CSS: lightcoral#F08080 · ΔE 6.5
- RAL 3014 — Antique pink#D47479 · ΔE 7.8 · approximate
RAL values are widely published approximations of the physical standard. For Pantone-adjacent workflows, match by eye against a physical fan deck — Pantone's values are proprietary and device-dependent, so we don't print lookups.
Where Xoxo works
- Web & UI: Reads as an interactive accent: fills, hovers, focus rings. Keep body text in a darker neutral.
- Interiors: Use it where you want the eye to land — front door, built-ins, or one bold wall.
- Fashion: One garment in this color carries an outfit; two starts to compete.
- Branding: Commands attention in logos and packaging; balance it with generous neutral space.
- Web & UI: Use it decoratively — dividers, chart series, illustration accents — and let neutrals carry the type.
- Branding: Best in a brand's supporting palette — packaging interiors, patterns, campaign accents.
Copy as — every ecosystem
Tints, shades, and tones of Xoxo
Tints (lighter)
Shades (darker)
Color harmonies
Palettes built from Xoxo by rotating its hue in OKLCH space. Click any swatch to copy its hex code.
Complementary
Analogous
Triadic
Split-complementary
Tetradic
Monochromatic
Contrast & accessibility
Aa — on white
contrast 2.48:1
AA failAAA failAA large fail
Aa — on black
contrast 8.45:1
AA passAAA passAA large pass
Best text color on a Xoxo background: #000000
Palettes featuring Xoxo
Xoxo with its complement
Soft neighbors of Xoxo
Xoxo triad
Similar colors
- Pulp#E18289 · ΔE 4.2
- Embarrassed#EE7799 · ΔE 4.3
- Rock’n’Rose#FC8AAA · ΔE 4.3
- Pinky#FC86AA · ΔE 4.7
- Blush Hour#FF6F91 · ΔE 4.7
- Momo Peach#F47983 · ΔE 4.8
Looking for maximum contrast instead? The complement of Xoxo is closest to Turquoise.
Xoxo FAQs
What color is Xoxo?
Xoxo is a light red with the hex code #F08497. In HSL terms it has a hue of 349°, 78% saturation, and 73% lightness.
What is the hex code for Xoxo?
The hex code for Xoxo is #F08497. In RGB it's rgb(240, 132, 151), and in CMYK it's cmyk(0%, 45%, 37%, 6%).
What colors go well with Xoxo?
Xoxo pairs naturally with cyan tones from its complementary harmony, and with green accents from its split-complementary palette. Its own tints and shades always work as a monochrome scheme.
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