Under Armour colors

The interlocking UA in black and white reflects the brand's performance-apparel focus.

The palette

The colors, one by one

  • UA Black#1D1D1D

    In a palette, this gray tone signals neutrality, professionalism, and restraint.

  • White#FFFFFF

    In a palette, this white tone signals simplicity, clarity, and space.

Widely published brand identity colors, shown as an approximate reference for design and study. No logos or brand marks are reproduced.

Reference

Hex and RGB reference

ColorHexRGB
UA Black#1D1D1D29, 29, 29
White#FFFFFF255, 255, 255

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