Noir

Also known as: Industrial Black, Holy Crow, Diesel, Livid Brown

Expect warm and rustic associations from Noir — a deep brown well suited to autumn design and coffee and food branding. Its complement lands in blue territory, which makes for striking two-color pairings. On white it reads clearly at 13.95:1 contrast — safe for body text under WCAG AA.

Noir color codes

HEX
#312B27
RGB
rgb(49, 43, 39)
RGBA
rgba(49, 43, 39, 1)
HSL
hsl(24, 11%, 17%)
HSV
hsv(24, 20%, 19%)
CMYK
cmyk(0%, 12%, 20%, 81%)
LAB
lab(18.1 2.2 3.7)
OKLCH
oklch(29.4% 0.011 55.9)

Color intelligence

sRGB safe

Displays accurately on every screen and translates well to print.

Temperature

CoolWarm

neutral, leaning warm

subtle orange undertone in this near-neutral

Nearest standard colors

  • CSS: black#000000 · ΔE 11.9
  • RAL 8022 — Black brown#211F20 · ΔE 5.5 · approximate

RAL values are widely published approximations of the physical standard. For Pantone-adjacent workflows, match by eye against a physical fan deck — Pantone's values are proprietary and device-dependent, so we don't print lookups.

Where Noir works

  • Web & UI: Use it directly for text on light surfaces; it clears AA contrast without adjustment.
  • Interiors: Use it where you want the eye to land — front door, built-ins, or one bold wall.
  • Fashion: Works as a base layer or outerwear tone that lets brighter pieces do the talking.
  • Branding: As a brand anchor it reads established and tactile; pair with a single vivid accent for energy.
  • Web & UI: Use it decoratively — dividers, chart series, illustration accents — and let neutrals carry the type.
  • Fashion: One garment in this color carries an outfit; two starts to compete.

Copy as — every ecosystem

Tints, shades, and tones of Noir

Tints (lighter)

Shades (darker)

Tones (muted)

Color harmonies

Palettes built from Noir by rotating its hue in OKLCH space. Click any swatch to copy its hex code.

Complementary

Analogous

Triadic

Split-complementary

Tetradic

Monochromatic

Contrast & accessibility

Aa — on white

contrast 13.95:1

AA passAAA passAA large pass

Aa — on black

contrast 1.51:1

AA failAAA failAA large fail

Best text color on a Noir background: #ffffff

Palettes featuring Noir

Noir with its complement

Soft neighbors of Noir

Noir triad

Similar colors

Looking for maximum contrast instead? The complement of Noir is closest to Cinder.

Noir FAQs

What color is Noir?

Noir is a dark brown with the hex code #312B27. In HSL terms it has a hue of 24°, 11% saturation, and 17% lightness.

What is the hex code for Noir?

The hex code for Noir is #312B27. In RGB it's rgb(49, 43, 39), and in CMYK it's cmyk(0%, 12%, 20%, 81%).

What colors go well with Noir?

Noir pairs naturally with blue tones from its complementary harmony, and with cyan accents from its split-complementary palette. Its own tints and shades always work as a monochrome scheme.

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