Voodoo

Also known as: Red Onion, Vincotto, Barossa, Disappearing Purple

As a rich take on pink, Voodoo carries playful and warm energy that suits children's products and soft backgrounds. Set it against a green accent when you want the combination to pop. It's dark enough to use for text on white backgrounds (11.82:1, passes WCAG AA).

Voodoo color codes

HEX
#443240
RGB
rgb(68, 50, 64)
RGBA
rgba(68, 50, 64, 1)
HSL
hsl(313, 15%, 23%)
HSV
hsv(313, 26%, 27%)
CMYK
cmyk(0%, 26%, 6%, 73%)
LAB
lab(23.3 10.5 -5.5)
OKLCH
oklch(34.3% 0.034 334.3)

Color intelligence

sRGB safe

Displays accurately on every screen and translates well to print.

Temperature

CoolWarm

neutral, leaning warm

subtle pink undertone in this near-neutral

Nearest standard colors

  • CSS: darkslateblue#483D8B · ΔE 19.3
  • RAL 3007 — Black red#402225 · ΔE 8.8 · approximate

RAL values are widely published approximations of the physical standard. For Pantone-adjacent workflows, match by eye against a physical fan deck — Pantone's values are proprietary and device-dependent, so we don't print lookups.

Where Voodoo works

  • Web & UI: Dark enough for body text and icons on white backgrounds — it passes WCAG AA as-is.
  • Interiors: Strong for a whole room, excellent in doses: an accent wall, cabinetry, or a statement chair.
  • Fashion: A wardrobe neutral: it anchors outfits and pairs with nearly any accent color.
  • Branding: Premium territory: beauty, creative tools, and boutique brands lean on this range.
  • Web & UI: A supporting-cast color for UI: chart fills, tags, empty-state illustrations — not text.
  • Fashion: Wears best as the statement piece — a top, scarf, or shoes — against neutral basics.

Copy as — every ecosystem

Tints, shades, and tones of Voodoo

Tints (lighter)

Shades (darker)

Tones (muted)

Color harmonies

Palettes built from Voodoo by rotating its hue in OKLCH space. Click any swatch to copy its hex code.

Complementary

Analogous

Triadic

Split-complementary

Tetradic

Monochromatic

Contrast & accessibility

Aa — on white

contrast 11.82:1

AA passAAA passAA large pass

Aa — on black

contrast 1.78:1

AA failAAA failAA large fail

Best text color on a Voodoo background: #ffffff

Palettes featuring Voodoo

Voodoo with its complement

Soft neighbors of Voodoo

Voodoo triad

Similar colors

Looking for maximum contrast instead? The complement of Voodoo is closest to Everglade.

Voodoo FAQs

What color is Voodoo?

Voodoo is a dark pink with the hex code #443240. In HSL terms it has a hue of 313°, 15% saturation, and 23% lightness.

What is the hex code for Voodoo?

The hex code for Voodoo is #443240. In RGB it's rgb(68, 50, 64), and in CMYK it's cmyk(0%, 26%, 6%, 73%).

What colors go well with Voodoo?

Voodoo pairs naturally with green tones from its complementary harmony. Its own tints and shades always work as a monochrome scheme.

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