Watermelon

Also known as: Hotter Than Hell, Sizzling Red, Detailed Devil, Festive Fennec

Watermelon brings a confident and commanding feel to any palette. This soft red is a natural fit for call-to-action buttons and food branding. Its complement lands in cyan territory, which makes for striking two-color pairings. Accessibility-wise, it needs a dark backdrop — 6.20:1 on black clears AA.

Watermelon color codes

HEX
#FD4659
RGB
rgb(253, 70, 89)
RGBA
rgba(253, 70, 89, 1)
HSL
hsl(354, 98%, 63%)
HSV
hsv(354, 72%, 99%)
CMYK
cmyk(0%, 72%, 65%, 1%)
LAB
lab(58.8 69.9 33.1)
OKLCH
oklch(66.5% 0.218 20.0)

Color intelligence

sRGB safeShifts in CMYK print

Displays accurately on every screen. Vivid colors like this typically lose some intensity in CMYK print — request a physical proof for brand-critical work.

Temperature

CoolWarm

warm

Nearest standard colors

  • CSS: indianred#CD5C5C · ΔE 8.1
  • RAL 3017 — Rose#D3545F · ΔE 7.4 · approximate

RAL values are widely published approximations of the physical standard. For Pantone-adjacent workflows, match by eye against a physical fan deck — Pantone's values are proprietary and device-dependent, so we don't print lookups.

Where Watermelon works

  • Web & UI: Reads as an interactive accent: fills, hovers, focus rings. Keep body text in a darker neutral.
  • Interiors: Use it where you want the eye to land — front door, built-ins, or one bold wall.
  • Fashion: One garment in this color carries an outfit; two starts to compete.
  • Branding: Commands attention in logos and packaging; balance it with generous neutral space.
  • Web & UI: Use it decoratively — dividers, chart series, illustration accents — and let neutrals carry the type.
  • Branding: Best in a brand's supporting palette — packaging interiors, patterns, campaign accents.

Copy as — every ecosystem

Tints, shades, and tones of Watermelon

Tints (lighter)

Shades (darker)

Tones (muted)

Color harmonies

Palettes built from Watermelon by rotating its hue in OKLCH space. Click any swatch to copy its hex code.

Complementary

Analogous

Triadic

Split-complementary

Tetradic

Monochromatic

Contrast & accessibility

Aa — on white

contrast 3.39:1

AA failAAA failAA large pass

Aa — on black

contrast 6.20:1

AA passAAA failAA large pass

Best text color on a Watermelon background: #000000

Palettes featuring Watermelon

Watermelon with its complement

Soft neighbors of Watermelon

Watermelon triad

Similar colors

Looking for maximum contrast instead? The complement of Watermelon is closest to Baltic.

Watermelon FAQs

What color is Watermelon?

Watermelon is a medium red with the hex code #FD4659. In HSL terms it has a hue of 354°, 98% saturation, and 63% lightness.

What is the hex code for Watermelon?

The hex code for Watermelon is #FD4659. In RGB it's rgb(253, 70, 89), and in CMYK it's cmyk(0%, 72%, 65%, 1%).

What colors go well with Watermelon?

Watermelon pairs naturally with cyan tones from its complementary harmony. Its own tints and shades always work as a monochrome scheme.

Got a photo with a color like this? Identify it with the analyzer — free, instant, private.