The bright red and gold have defined the Chiefs since 1963, when founder Lamar Hunt moved the team from Dallas.
The palette
The colors, one by one
Commonly cited team identity colors, shown as swatch specimens for design and fan projects. No team marks or logos are reproduced.
Reference
Hex and RGB reference
| Color | Role | Hex | RGB |
|---|---|---|---|
| Chiefs Red | primary | #E31837 | 227, 24, 55 |
| Gold | secondary | #FFB81C | 255, 184, 28 |
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