Bloody Mary

Also known as: Bullseye, Harlock’s Cape, International Orange, Red Sentinel

Quietly passionate and urgent, Bloody Mary is a warm-toned red that earns its keep in call-to-action buttons and food branding. A cyan counterpart from the complementary harmony gives it the most tension. On white it reads clearly at 6.79:1 contrast — safe for body text under WCAG AA.

Bloody Mary color codes

HEX
#BA0105
RGB
rgb(186, 1, 5)
RGBA
rgba(186, 1, 5, 1)
HSL
hsl(359, 99%, 37%)
HSV
hsv(359, 99%, 73%)
CMYK
cmyk(0%, 99%, 97%, 27%)
LAB
lab(39.5 63.7 53.1)
OKLCH
oklch(49.6% 0.203 28.7)

Color intelligence

sRGB safeShifts in CMYK print

Displays accurately on every screen. Vivid colors like this typically lose some intensity in CMYK print — request a physical proof for brand-critical work.

Temperature

CoolWarm

warm

Nearest standard colors

  • CSS: firebrick#B22222 · ΔE 4.8
  • RAL 3020 — Traffic red#C1121C · ΔE 3.9 · approximate

RAL values are widely published approximations of the physical standard. For Pantone-adjacent workflows, match by eye against a physical fan deck — Pantone's values are proprietary and device-dependent, so we don't print lookups.

Where Bloody Mary works

  • Web & UI: Use it directly for text on light surfaces; it clears AA contrast without adjustment.
  • Interiors: Use it where you want the eye to land — front door, built-ins, or one bold wall.
  • Fashion: One garment in this color carries an outfit; two starts to compete.
  • Branding: Commands attention in logos and packaging; balance it with generous neutral space.
  • Web & UI: Use it decoratively — dividers, chart series, illustration accents — and let neutrals carry the type.
  • Branding: Best in a brand's supporting palette — packaging interiors, patterns, campaign accents.

Copy as — every ecosystem

Tints, shades, and tones of Bloody Mary

Tints (lighter)

Shades (darker)

Tones (muted)

Color harmonies

Palettes built from Bloody Mary by rotating its hue in OKLCH space. Click any swatch to copy its hex code.

Complementary

Analogous

Triadic

Split-complementary

Tetradic

Monochromatic

Contrast & accessibility

Aa — on white

contrast 6.79:1

AA passAAA failAA large pass

Aa — on black

contrast 3.09:1

AA failAAA failAA large pass

Best text color on a Bloody Mary background: #ffffff

Palettes featuring Bloody Mary

Bloody Mary with its complement

Soft neighbors of Bloody Mary

Bloody Mary triad

Similar colors

Looking for maximum contrast instead? The complement of Bloody Mary is closest to Pacific.

Bloody Mary FAQs

What color is Bloody Mary?

Bloody Mary is a dark red with the hex code #BA0105. In HSL terms it has a hue of 359°, 99% saturation, and 37% lightness.

What is the hex code for Bloody Mary?

The hex code for Bloody Mary is #BA0105. In RGB it's rgb(186, 1, 5), and in CMYK it's cmyk(0%, 99%, 97%, 27%).

What colors go well with Bloody Mary?

Bloody Mary pairs naturally with cyan tones from its complementary harmony. Its own tints and shades always work as a monochrome scheme.

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