MVS Red

Also known as: Helvetia Red, Alarm, Uproar Red, Spectrum Red

As a medium take on red, MVS Red carries passionate and urgent energy that suits call-to-action buttons and food branding. Set it against a cyan accent when you want the combination to pop. On white it reads clearly at 4.53:1 contrast — safe for body text under WCAG AA.

MVS Red color codes

HEX
#EE0000
RGB
rgb(238, 0, 0)
RGBA
rgba(238, 0, 0, 1)
HSL
hsl(0, 100%, 47%)
HSV
hsv(0, 100%, 93%)
CMYK
cmyk(0%, 100%, 100%, 7%)
LAB
lab(50.7 76.7 66.3)
OKLCH
oklch(59.6% 0.245 29.2)

Color intelligence

sRGB safeShifts in CMYK print

Displays accurately on every screen. Vivid colors like this typically lose some intensity in CMYK print — request a physical proof for brand-critical work.

Temperature

CoolWarm

warm

Nearest standard colors

  • CSS: red#FF0000 · ΔE 3.6
  • RAL 3028 — Pure red#E72512 · ΔE 1.6 · approximate

RAL values are widely published approximations of the physical standard. For Pantone-adjacent workflows, match by eye against a physical fan deck — Pantone's values are proprietary and device-dependent, so we don't print lookups.

Where MVS Red works

  • Web & UI: Dark enough for body text and icons on white backgrounds — it passes WCAG AA as-is.
  • Interiors: Strong for a whole room, excellent in doses: an accent wall, cabinetry, or a statement chair.
  • Fashion: Wears best as the statement piece — a top, scarf, or shoes — against neutral basics.
  • Branding: High-energy brand material: strong for food, fitness, and youth-facing marks — use sparingly in UI.
  • Web & UI: Best as a button fill, badge, or accent — pair it with white text only at large sizes, and check contrast.
  • Branding: A secondary brand color by nature: it supports a stronger primary and shines in illustration.

Copy as — every ecosystem

Tints, shades, and tones of MVS Red

Tints (lighter)

Shades (darker)

Tones (muted)

Color harmonies

Palettes built from MVS Red by rotating its hue in OKLCH space. Click any swatch to copy its hex code.

Complementary

Analogous

Triadic

Split-complementary

Tetradic

Monochromatic

Contrast & accessibility

Aa — on white

contrast 4.53:1

AA passAAA failAA large pass

Aa — on black

contrast 4.64:1

AA passAAA failAA large pass

Best text color on a MVS Red background: #000000

Palettes featuring MVS Red

MVS Red with its complement

Soft neighbors of MVS Red

MVS Red triad

Similar colors

Looking for maximum contrast instead? The complement of MVS Red is closest to Oasis.

MVS Red FAQs

What color is MVS Red?

MVS Red is a medium red with the hex code #EE0000. In HSL terms it has a hue of 0°, 100% saturation, and 47% lightness.

What is the hex code for MVS Red?

The hex code for MVS Red is #EE0000. In RGB it's rgb(238, 0, 0), and in CMYK it's cmyk(0%, 100%, 100%, 7%).

What colors go well with MVS Red?

MVS Red pairs naturally with cyan tones from its complementary harmony. Its own tints and shades always work as a monochrome scheme.

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