The blue and red domino tile has fronted the pizza chain since its early franchising years.
The palette
The colors, one by one
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Domino's Blue#006491
In a palette, this cyan tone signals clarity, calm, and technology.
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Red#E31837
In a palette, this red tone signals energy, urgency, and appetite.
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White#FFFFFF
In a palette, this white tone signals simplicity, clarity, and space.
Widely published brand identity colors, shown as an approximate reference for design and study. No logos or brand marks are reproduced.
Reference
Hex and RGB reference
| Color | Hex | RGB |
|---|---|---|
| Domino's Blue | #006491 | 0, 100, 145 |
| Red | #E31837 | 227, 24, 55 |
| White | #FFFFFF | 255, 255, 255 |
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