Burger King's warm bun-and-flame palette wraps the wordmark between two buns, refreshed to feel handcrafted and appetising.
The palette
The colors, one by one
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Red#EC1C24
In a palette, this red tone signals energy, urgency, and appetite.
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Bun#F5EBDC
In a palette, this orange tone signals warmth, friendliness, and affordable fun.
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Blue#0066B2
In a palette, this blue tone signals trust, stability, and competence.
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Orange#FAA61A
In a palette, this orange tone signals warmth, friendliness, and affordable fun.
Widely published brand identity colors, shown as an approximate reference for design and study. No logos or brand marks are reproduced.
Reference
Hex and RGB reference
| Color | Hex | RGB |
|---|---|---|
| Red | #EC1C24 | 236, 28, 36 |
| Bun | #F5EBDC | 245, 235, 220 |
| Blue | #0066B2 | 0, 102, 178 |
| Orange | #FAA61A | 250, 166, 26 |
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