Slack colors

Slack's aubergine base carries a four-color hashtag mark, one color per petal of the octothorpe logo.

The palette

The colors, one by one

  • Aubergine#4A154B

    In a palette, this pink tone signals warmth, playfulness, and approachability.

  • Blue#36C5F0

    In a palette, this cyan tone signals clarity, calm, and technology.

  • Green#2EB67D

    In a palette, this green tone signals growth, health, and balance.

  • Yellow#ECB22E

    In a palette, this orange tone signals warmth, friendliness, and affordable fun.

  • Red#E01E5A

    In a palette, this red tone signals energy, urgency, and appetite.

Widely published brand identity colors, shown as an approximate reference for design and study. No logos or brand marks are reproduced.

Reference

Hex and RGB reference

ColorHexRGB
Aubergine#4A154B74, 21, 75
Blue#36C5F054, 197, 240
Green#2EB67D46, 182, 125
Yellow#ECB22E236, 178, 46
Red#E01E5A224, 30, 90

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