Nike's monochrome Swoosh lets the mark work in any color while its default black-on-white keeps it bold and adaptable.
The palette
The colors, one by one
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Nike Black#111111
In a palette, this black tone signals authority, sophistication, and premium weight.
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White#FFFFFF
In a palette, this white tone signals simplicity, clarity, and space.
Widely published brand identity colors, shown as an approximate reference for design and study. No logos or brand marks are reproduced.
Reference
Hex and RGB reference
| Color | Hex | RGB |
|---|---|---|
| Nike Black | #111111 | 17, 17, 17 |
| White | #FFFFFF | 255, 255, 255 |
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